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Why engagement solves more problems than you think

Don’t underestimate the power of engagement to get your Shopify store to the next level You hear a lot of Shopify experts talking about SEO and marketing being what you need to focus on, but you don’t hear as much about engagement. What’s odd about that is engagement is the Big Kahuna in how Google   →

Online sales disappointing? Try targeting power-shoppers.

Power-shoppers just love shopping They are the online shopping elite, the folks who love shopping and enjoy shopping online. But how can you get them to stop by and stay on your site? Who are power-shoppers? Power-shoppers come in all shapes and sizes but they share one thing — they love to shop. It’s really   →

How-to Videos

Stylaquin on Shopify How-to Videos Whether you are just getting started, or looking to get the most out of Stylaquin, these videos will make it easy. Subscribe to our YouTube channel to stay up to date with the most recent videos.  https://youtu.be/M1doFAZNZAMhttps://youtu.be/1rQ8eoMF1D8

Anti-racist resources for non-black people

While we have some good news to share about Stylaquin, my heart and soul are with the protesters who are changing our world for the better. My friend and neighbor, Ray Rickman, shared a list of anti-racist resources for non-black people. (I’m very grateful he reached out.) So I’m sharing that instead. NB: Discomfort in   →

Is Stylaquin right for your site?

Is Stylaquin Right for Your Site? “If it ain’t broke, don’t fix it.” is one of my favorite sayings. But not trying new things lets your competition get ahead of you. Here’s a handy decision tree to help you see if Stylaquin is a good fit for your customer, and if it will help increase   →

How to get through a rough patch

How to get through a rough patch I don’t normally share my personal life, but my personal life has taught me how to get through the rough patches so I decided to open up a bit. I grew up in a deeply dysfunctional home. Both my parents were alcoholics and when I thought things couldn’t   →