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Black speed dial with red needle showing the speed increasing from 0 to Response.

6 ways to improve your Shopify site’s speed

June 16, 2023

Is your Shopify site slower than you’d like? Here are 6 ways to speed it up! Why is site speed important? Site speed is important on two fronts. First, it affects the user experience. A slow-loading website will frustrate users

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Image of an old fashioned alarm clock with an out of focus person in the background working on a computer.

How to get customers to stay on your site longer

June 2, 2023

How to get customers to stay on your site longer Time on site is the term used to measure how long a visitor stays on a website. Why is time on site important? It’s the often overlooked metric that measures

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White brick wall with the words Fresh New Content and a smiling emoji.

What does keeping your content fresh actually mean?

May 22, 2023

How to keep your content fresh What does “Fresh” even mean? When you ask experts how to get more organic traffic, one of the things that always makes the list is keeping your site fresh. Fresh is a pretty vague

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Illustration of a woman in front of a computer text that reads "SEO metrics that matter"

What Metrics Matter to Search Engines?

May 8, 2023

SEO rank is determined by these 4 basic metrics For those of you who are trying to tackle SEO, or Search Engine Optimization, the first thing to remember is that search engines are just machines that use an algorithm to

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Dial with three faces, from not happy to happy. The text reads "Does your Conversion Rate need help? Tips to consider"

What improves Shopify conversion rates?

April 7, 2023

Three main drivers So you have a Shopify website, and you have great products, and everything looks good, but you don’t have a great conversion rate. What improves the conversion rate and how hard is it to do? Let’s start

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Yellow background with "3 apps that increase sales and engagement in Shopify" and a meter with an arrow moving from where you are now to where you want to be.

3 technology innovations that can Increase Shopify Sales

March 20, 2023

re you a Shopify site that wants to increase sales and engagement? Are you looking for Shopify Apps that would be helpful to your customers and not blow through your marketing budget. Here are three to consider. Continue reading →

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Three laughing women sitting together in front of a laptop.

There are 3 kinds of online shoppers, can you make them all happy?

February 2, 2023

There are 3 kinds of shoppers, can you make them all happy? There are really only three types of shoppers who visit websites. Just three, the rest are bots and criminals—sigh. Let’s take a look at how each of them

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Young woman looking at her computer screen with a bored expression. Text that says "Why don't customers come back to your website?" is int the upper left corner.

Why don’t customers return to your Shopify website?

January 6, 2023

Why don’t customers come back to your website? The answer is simple: your site is boring. WHAT??? Dropping a truth bomb here—most websites are boring, but there’s nothing wrong with that! Boring sites are great for a lot of shoppers,

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Dice with expressions and an orange check over the happy face.

Increase engagement on your Shopify store without spending a fortune

December 9, 2022

Increasing customer engagement on your Shopify store is easier and less expensive than you think Are you looking for ways to increase your online sales, but don’t have the budget to pay for costly marketing campaigns. What if you could

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Illustration of customers going in the top of a funnel and money coming out of the bottom

What is a good conversion rate for Shopify?

October 4, 2022

What is a good conversion rate for Shopify? One of the most important analytics tools in Shopify is the conversion rate. You can find it in your Shopify Dashboard in the Analytics tab. The conversion rate tells you how many

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