3 Technology Innovations that can Increase Website Sales
1) FindMine
Findmine works as a upsell engine that drives 3-7% additional revenue. It uses AI to suggest items that go well with what customers are looking at. It adds a suggestion bar to the bottom of each page that displays additional items. There is also integration with a direct-mail programs that works in tandem with an abandoned cart program, and FindMine can be integrated into the in-store experience as well. They offer merchant intelligence features that provide onsite into customer purchasing patterns.
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2) Storeya
Storeya has several products but the most innovative is the Traffic Booster. It uses a proprietary algorithm and AI to fine-tune Google Ads so that ramp-up time to finding what works and what doesn’t is decreased. It has a dashboard that lets you see which leads are driving customers to your site and lets you expand your spend when you find the sweet spot. They are an official Google Ads reseller and have increased the effectiveness of google ad spend by over 8X for several clients. If you’re struggling to get a decent ROI from your google ad budget check Storeya out.
3) Stylaquin
Stylaquin is a solution designed for women shoppers. Stylaquin adds a bar to the side of your website that acts as a portal to both a Look Book feature and an Idea board. It creates a completely new way to experience a website, one that women prefer, without re-engineering or re-platforming. The Look Book takes the images for each product and puts them into a template so that rather than a grid where shoppers can see one image at a time, they get a full page of images. This lets them flip through a site like they flip through a magazine. When shoppers find items they are interested in they add them to the Idea Board, where they can change sizes, quantities, and colors as well as move items around to see how they look together. It even has a running total of what’s on the board and what’s in the cart. When customers are ready to buy it moves them to the checkout. If you’ve ever watched women shop online this makes perfect sense. Instead of opening 18 tabs and flipping back and forth between them, women can see everything they’re considering in one place. Customers have seen increases over 400% as well as increased time-on-site, increased conversion rates and increased customer return rates. It’s not like anything else on the market, it fact it’s so unique it’s patented.
If you’d like to learn more about how women shop, and why it’s the key to increasing your online sales. Download: Increase Your Online Sales by Understanding How Women Shop
